Facial skin rejuvenation is the use of medications, procedures or surgery to restore the appearance of skin damaged by factors such as inflammatory skin disorders (e.g., acne), aging and exposure to the sun. Sometimes, a combination of treatments is used to help reduce wrinkles and sun spots, tighten loose skin, improve skin texture and color, remove blotches or damaged blood vessels, and lessen the appearance of minor scars.

Several categories of facial skin rejuvenation are available to patients. These include products applied to the skin surface (topical), soft tissue fillers, botulinum toxin, chemical peels, dermabrasion, microdermabrasion, lasers, intense pulse light (IPL), surgical excision and liposuction.

A physician will consult with a patient to determine which of these techniques is most likely to effectively achieve facial skin rejuvenation. Factors that will be considered when making a decision include the patient's skin type, the type of damage that has occurred and treatment goals. In some cases, a combination of techniques may produce better results than using a single approach.

According to the American Society of Plastic Surgeons, which tracks cosmetic facial procedures, there is a steady increase in these kinds of procedures as the Baby Boom generation ages. This increase is happening among both men and women.